Selling an idea is like telling a story…and fishermen are the best story tellers.
Born and raised in Melbourne, Australia, Cale has been working as a creative for 4 years. He got his start in the Advertising industry after winning the ‘New York City, ALLSTAR One Club Competition’ in 2019 , and is working as a Creative at Goodby, Silverstein & Partners, San Francisco.
Email | Caleberry1717@gmail.com
San Francisco, California
AWARDS
CLIO
Clio Awards 2021 - Gold - Innovation
WEBBY’S
Webby Awards 2021 - Winner - Machine Learning
Webby Awards 2021 - Finalist - Experimental & Innovation
LIA | LONDON INTERNATIONAL AWARDS
LIA Bronze - Brand Action
LIA Bronze - Innovation
LIA Bronze - Health & Wellness
LIA Bronze - Creative Technology
AWARD Awards
Award Awards 2021 – Gold – Digital - Creative Technology
Award Awards 2021 – Silver – Digital - Creativity For Good
Award Awards 2021 – Bronze – Brand Innovation - Brand Engagement
Award Awards 2023 – Shortlist – Campaign Copywriting
Award Awards 2023 – Shortlist – Poster/OOH Art Direction
CANNES
Cannes Lions 2021 - Shortlist - Innovation
Cannes Lions 2021 - Finalist - Innovation
ONE CLUB
ALL STAR WINNER - 2019 - One club x Spotify
SPIKES
Spikes Asia 2021 – Gold – Digital - Tangible Tech
Spikes Asia 2021 – Silver – Digital Culture & Context
Spikes Asia 2021 – Silver – Healthcare - Animal Health
Spikes Asia 2021 – Bronze – Creative Strategy
Spikes Asia 2021 – Shortlist – Film
Spikes Asia 2022 - Shortlist - Media
Spikes Asia 2022 - Shortlist - Entertainment
Spikes Asia 2023 - Bronze - Brand Experience and Activations
FAST COMPANY
Fast Company Award - World Changing Idea 2020 - Purple Hive Project
CAPLES
Capels Awards 2021 - Gold - Innovation
Capels Awards 2021 - Silver - PR
Capels Awards 2021 - Bronze - Mobile
AD STARS
AD Stars 2021 - Gold - The Purple Hive Project
AD Stars 2021 - Silver - The Purple Hive Project
AD Stars 2021 - Bronze - The Purple Hive Project
NEW YORK FESTIVALS
New York Festival 2021 - Gold
New York Festival 2021 - Silver
New York Festival 2021 - Bronze
New York Festival 2021 - Bronze
New York Festival 2021 - Bronze
New York Festival 2023 - Finalist
AFR
Australian Financial Review 2021 - Most Innovative List No 8
WARC
Warc Awards 2021 - Winner - Effectiveness Brand Purpose
EFFIES
Effie Awards 2021 - Finalist - The Purple Hive Project
ONE SHOW
The One Club 2021 - Innovation & Transformation / Innovation in Health & Wellness - Shortlist
The One Club 2021 - Innovation & Transformation / Innovation in Digital Craft - Shortlist
The One Club 2021 - Physical Product & Mobile Integration - Shortlist
The One Club 2021 - Green Pencil - Shortlist – Digital - Creative Technology
The One Club 2023 - OOH Craft, Copywriting - Shortlist
SIREN AWARDS
Siren Awards 2021 - Shortlist - BINGE Brain Burger Single Entry
Siren Awards 2022 - Shortlist - Repco Hot Lap - Audio Innovation
Siren Awards 2022 - Shortlist - Repco Hot Lap - Audio Craft
MUMBRELLA
Mumbrella Awards 2021 - Innovation
Mumbrella Awards 2021 - Best Use Of Technology
Mumbrella Awards 2021 - Corporate Responsibility
Mumbrella Awards 2021 - Creative Agency of the year
Mumbrella Awards 2021 - PR Agency of the year
Mumbrella Awards 2021 - Full Service Agency of the year
BADC
BADC - Winner - Silver - Music
BADC - Winner - Bronze - Cinematography
MADC
MADC - 2023 - Winner - Brand Experience
CAMPAIGN ASIA PR
PR - 2023 - Gold - Promotional Activity
B&T
B&T Awards 2021 - Silver - Best Digital Campaign
BEST ADS
Creative Ranking 2021 - 1st Internationally
Best Ad - Outdoor - Klarna K Rated
Best Ad - Radio - Walking Dead Brain Burger
Best Ad - Outdoor - Walking Dead Brain Burger
Best Ad - Print - Selleys Paint Prep
Best Ad - Interactive - Extra Dating Line
Best Ad - Print - Selleys Succeed In Seconds
Best Ad - Radio - Repco Fathers Day
Best Ad - Interactive - Selleys Succeed In Seconds
Best Ad - Interactive - Slam Dunk #MessFreeChallenge
Best Ad - Interactive - Bringin the Bathurst
Best Ad - Outdoor - QT Curious Currencies
Best Ad - Print - QT Curious Currencies
Best Ad - Interactive - QT Curious Currencies